The business of any IT-enabled organization desperately depends on its ability to deliver functionality, timely and frequently. That means their utmost priority should be ensuring that software is available and works as promised. But with the myriad of modern development methods, techniques, and frameworks (not to mention reorganizations), this goal often falls by the wayside. Putting the software delivery process front and center is the only way to improve it. This article describes exactly how to achieve that and identifies the key, next steps to take.