Xebia Articles

Léon Rodenburg

Léon Rodenburg is a full stack development consultant at Xebia. He has a background in Computer Science and Sinology and is always on the lookout for the crossroads between the two. He lived and studied in China for quite some time, where he put his knowledge of the Chinese language into practice by investigating on- and offline daily life in Beijing, especially regarding technologies like WeChat.
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Recent Posts

Why cloud is making DevOps essential for development and deployment

Posted by Léon Rodenburg on Feb 8, 2021 1:42:55 PM

The World of Software Development is Changing
- part one -

The upcoming weeks we'll take you on a tour on how the world of software development is changing. This time, we're talking about the impact from cloud on making DevOps not something to overlook during development and deployment.

Before we start a quick side note, if you're interested in our full statement, download:
Xebia's Vision on Software Development.

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Topics: DevOps & Continuous Delivery, Software Development

Why Alibaba Cloud Might Represent the Next Great Business Opportunity

Posted by Léon Rodenburg on Mar 27, 2020 10:25:35 AM

With the Chinese economy starting up after Covid-19, let’s hope the economies in other parts of the world will follow soon. With a large part of 2020 still ahead of us, organizations can still cover a lot of ground to realize their ambitions of expanding globally.

Businesses looking to connect with China’s digital landscape often realize the need for locally compliant infrastructure. With a large segment of the Chinese cloud market, Alibaba Cloud might just be the partner you are looking for. And because the company also operates on an international level, with data centers in Europe and the US, working with them might even be beneficial if you do not intend on entering the Chinese market.

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Topics: Agile Software Development, Cloud Infrastructures

Why Your Business Should Be on the WeChat Platform (Part II): WeChat Feature Overview

Posted by Léon Rodenburg on Feb 21, 2018 2:04:53 PM

This three-part series explores how Wechat, the Chinese alternative to WhatsApp, is transforming the on- and offline lives of Chinese consumers and forcing companies to reconsider their marketing and sales strategies.

Part I compares WeChat to WhatsApp and explains why a presence on WeChat matters for any Chinese-facing business. Part II provides an overview of WeChat’s most essential features, describing how it’s typically used day-to-day. It also explains how companies can use WeChat to improve their business in the Chinese market.

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Topics: Agile Software Development

Why Your Business Should Be on the WeChat Platform

Posted by Léon Rodenburg on Jan 25, 2018 1:41:17 PM

Imagine a world without WhatsApp. It probably wouldn’t change much, because WhatsApp has been slow to implement new features that would enable its platform for e-commerce, banking or marketing purposes. In September 2017, the first reports of WhatsApp’s new business-to-consumer (B2C) features arose, with customer support as one of the central axes on which it could swing into the enterprise jungle. This seems to be it for now, as no new reports of other B2C functionality have come out. And, with local and European privacy laws lurking just around the corner, it might take some time before WhatsApp can fly in a B2C context. Until then, WhatsApp will remain just a messaging application.

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Topics: Agile Software Development