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Léon Rodenburg

Léon Rodenburg is a full stack development consultant at Xebia. He has a background in Computer Science and Sinology and is always on the lookout for the crossroads between the two. He lived and studied in China for quite some time, where he put his knowledge of the Chinese language into practice by investigating on- and offline daily life in Beijing, especially regarding technologies like WeChat.
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Recent Posts

Why Your Business Should Be on the WeChat Platform

Posted by Léon Rodenburg on Jan 25, 2018 1:41:17 PM

Imagine a world without WhatsApp. It probably wouldn’t change much, because WhatsApp has been slow to implement new features that would enable its platform for e-commerce, banking or marketing purposes. In September 2017, the first reports of WhatsApp’s new business-to-consumer (B2C) features arose, with customer support as one of the central axes on which it could swing into the enterprise jungle. This seems to be it for now, as no new reports of other B2C functionality have come out. And, with local and European privacy laws lurking just around the corner, it might take some time before WhatsApp can fly in a B2C context. Until then, WhatsApp will remain just a messaging application.

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Topics: Agile Software Development