Shifting paradigms unlocks new possibilities. The COVID-19 pandemic has been a great case in point, showing that being Digital and Agile is what differentiates between those that adapt, and those that fail and become irrelevant as part of a natural evolution process. Still, most companies are not able to take advantage of this shift. Often, a clear shared vision to build a strategy and set concrete goals and expectations is missing, diluting the value delivery down in the organizational trenches. Furthermore, the organization often gets stuck in politics, individual motives, and human biases, also known as a ‘social strategy’, disabling, and debilitating the ability for change to be manifested in the desired behaviors. In many cases, the leadership shies away from making big moves and instead sticks to the status quo. This results in semi-cooked or no digital and agile change. This is understandable, since managing change amidst complexity is risky and requires bold moves and significant time investment from the leadership.